2024-11-23 08:43:31
Author: De Tomaso Automobili / 2023-07-26 19:47 / Source: De Tomaso Automobili

De Tomaso Welcomes Carmen Jorda

MODENA,Italy and NEW YORK,Sept. 16,2021 --

De Tomaso officially announces that Carmen Jorda has joined the De Tomaso family as a factory Development and Scuderia De Tomaso Racing Driver

Carmen Jorda,racer and fashion icon,along with her De Tomaso team will bring back the romance to automotive

A lifelong automotive enthusiast,Carmen has raced in Formula 3,the American Indy Lights Championship,GP3 Series and is also one of a select few women to have held an official driver role with a Formula 1 team

De Tomasostory is a love story. It'sthe story of a great romance between Alejandro and his soulmate and business partner,Isabelle

The P72not only takes the spirit of Italy,Argentina,and America,buthonoursIsabelle'sspirit as well and recognizes her role in our history. That'swhy we named this homologationprototipoafter her-'Isabelle'

The spirit of Isabelle now lives on through CarmenJorda,as both sharea similarspirit and story

Our dear friends,

When we began our revival,we promised to tell the untold story of De Tomaso.Today,we arehonouredtosharethestoryof whereour legacy began.Our story is a love story. It's the story of a great romance betweenAlejandrode Tomasoand his soulmate and businesspartner,Isabelle.

De Tomaso Welcomes Carmen Jorda


Carmen Jorda,De Tomaso factory Development and Scuderia De Tomaso Racing Driver.

In order to pay proper homage,we have not only named our new P72 homologationprototipoafter her,but have also created a short film titled,Meet'Isabelle'.

Throughout her life,Isabelle defied expectations from friends,family andfoes;forging her own path and pursuing her passionofracing. She raced with the men,both in America and ultimately in Europe,where she met,married and raced with Alejandro.

Our P72 not only takes the spirit of Italy,buthonoursher spirit as well and recognizes her role in our history.

Meet'Isabelle'

CarmenJordaOfficially Joins De Tomaso

We are pleased to announce thatCarmenJordahas officiallyjoinedthe De Tomaso familyas afactoryDevelopmentand Scuderia De Tomaso RacingDriver.

Being both a female racing driver and powerfulbusiness woman,Isabelle was a pioneer for her era—and her spirit now lives on through Carmen,as both share a similar,unique spirit and story.A story about defying expectations,defying critics and forging one's own path to break the status quo.To become part of something bigger thanjust oneself. Amovement,a journey,a revival of a historic brandand anopportunity to make true automotive history.

Carmen,the daughter of former racer JoséMiguel Jorda,has already beguntesting onour P72 development vehicles on both road and track. A lifelong automotiveenthusiast,Carmen has raced in the European Open Formula 3 Championship (achieving three podiums),the American Indy Lights Championship and GP3 Series. She is one of a select few women to have held an official driver role with a Formula 1 team.

"From the outset,Carmen's energy fully aligned with that of our team andherunique skillset has provencomplementaryto our developmentprogrammes.When deciding to payhomageto Isabelle and communicate her untold story,there wasunquestionablyno other person who embodiedthe core traits,spiritandtalents of Isabellethan Carmen. We are proud to welcome her as part of our growing family and her role will continue to expand over the coming years."-Ryan Berris,CEO/CMO - De TomasoAutomobili

"I am incredibly grateful to join the De Tomaso family; it feels like a dream. The De Tomaso brand has such a storiedhistoryand I am trulyhonouredto carry on the inspiring spirit of Isabelle. Our shared passion and genuine visionhascreated a once-in-a-lifetime opportunity to bringthe romanceback to automotive,both on the road and track. We have a momentous journeyaheadaswe continue to writethe next chapters of De Tomaso and automotive history."-CarmenJorda,Factory Development & Racing Driver - De TomasoAutomobili

Notes to Editors:

Aseries of creativeassetsaccompanying this releaseareavailable to download from theDe TomasoAutomobilipresssite:www.detomaso-automobili.com/press/

Press

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Website:www.detomaso-automobili.com


Facebook:www.facebook.com/detomaso.official/


Instagram:www.instagram.com/detomaso_official


Twitter:www.twitter.com/_DeTomaso

De Tomaso Welcomes Carmen Jorda


Carmen Jorda,racer and fashion icon

Tags: Auto Transportation Trucking and Road Transportation

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