Selling Simplified Appoints Thomas Koletas as Chief Growth Officer

Koletas,an early pioneer of digital ABM,seeks todefinethe SSG vision and grow the company to full maturity.

DENVER,July 19,2021 --Selling Simplified Group,Inc. (SSG),a globalleaderin intelligent B2B demand gen,announcedtodaythe appointment of ThomasKoletasas Chief Growth Officer.

Selling Simplified announces Thomas Koletas as Chief Growth Officer.

Koletasbringsmore than 20 years ofexperiencealigning sales,marketing,customer success,and product teamsinboth SaaS andMaaSstartups.

Most notably,Koletasserved asprincipaland Chief Revenue OfficeratMadison Logic based in New York,NY. During hiseight-yeartenure at Madison Logic,Koletasand his team were responsible for generatingexponentialrevenue growththrough media development,marketing automation,andanalytics enhancements,eventually leading tothe company'sacquisitionin 2017.

Prior to joining SSG,KoletaswasGlobalSVP of Digital ABM at MRP. He also serves as advisor & consultant to multiple data andAdTechcompanies in theU.S.

"Tom's proven track record as a growth consultant and digital pioneer is just what we need at SSG," said CEO and President MichaelWhife. "We are excited tohave Tom on the executive team,and I'm confident in his ability to grow our organization."

At Selling Simplified,Koletasis focused on growing the company's products and expandingitsservice into new regions and verticals.He also hopes toaddinsights toSSG'slist of core capabilities,alongside digital lead gen and programmaticadvertising.

"We're on a super-growth trajectory because the market is responding to the fact that our high-quality data and100% digitalmethodologydrivesbetter resultsthantraditional leadgenvendors." saidKoletas.

Based in New York,NY,Koletasis responsible for leading SSG's marketing,support,and sales teams. He continues to call on hisdiverse experience to chart and execute the growth of the companyandcontributetoitstrajectory to surpass 100% YoY growth in 2021.

"I'vehelpedbusinessesgrowinto maturitybefore,soI've seen how this movie is made," he said. "The prevailing plotshowsthatB2B marketerswant more thanintentdata. They wantqualified engagementthat they can measure. That isexactlywhat SSGoffers,andI am here to help as aProducer."