2024-12-23 18:54:12
Author: Phoenix New Media Limited / 2023-07-23 22:36 / Source: Phoenix New Media Limited

Phoenix New Media Reports Fourth Quarter and Fiscal Year 2020 Unaudited Financial Results

BEIJING,March 16,2021 --Phoenix New Media Limited (NYSE: FENG) ("Phoenix New Media","ifeng" or the "Company"),a leading new media company in China,today announced its unaudited financial results for the fourth quarter and fiscal year ended December 31,2020.

Mr. Shuang Liu,CEO of Phoenix New Media,commented,"We delivered encouraging results in the fourth quarter while remaining committed to the sustained growth and evolution of our business. Despite the industry-wide challenges caused by COVID-19,we continued to bolster our news leadership during the quarter and distinctively combined our editorial expertise and cutting-edge AI algorithms to provide our users with a consistent supply of up-to-date coverage. Meanwhile,we also organized several high-profile offline events in the period to further enhance our brand influence and multifaceted value propositions for advertisers and users. For our flagship news app,iFeng,we continued to fuel the development of a more video-focused content ecosystem through a number of initiatives. Going forward,this should help us to garner more PUGC creation,expand the depth and breadth of our short-form video offerings,and stimulate the social nature of iFeng's community to further boost user interactions and engagement on the platform."

Mr. Liu continued,"Beyond improving our core business lines,we also continued to focus on the cultivation of our new product development capabilities. During the quarter,for example,we leveraged our leadership in content production to launch our online e-commerce brand Phoenix Premium Products for our established massive user base. Going forward,we will continue to focus on the development of our content ecosystem,optimization of our current product offerings,and exploration of new business growth drivers. By advancing our competitive advantages in these key strategic areas,we will also improve our ability to capitalize on those new opportunities which may emerge as the economy continues to recover and people return to their normal ways of life."

Mr. Edward Lu,CFO of Phoenix New Media,further stated,"Our total revenues reached RMB362.2 million in the fourth quarter of 2020,which was in line with our previous guidance. More importantly,due to our strict cost control measures,we achieved a 33.7% year-over-year reduction in total operating expenses during the quarter. Meanwhile,we plan to continue focusing on new business models in the market while also actively exploring the development of and investment in new products to capture additional growth opportunities. We expect the combination of our growing brand influence and deep insights into new product categories will help us not only navigate the current macro uncertainties,but also seize more business opportunities with strong potential in 2021."

Fourth Quarter 2020 Financial Results

As disclosed in the second quarter 2020 unaudited financial results announcement made on August 17,2020,the Company sold all of its investment in Beijing Yitian Xindong Network Technology Co.,Ltd. ("Yitian Xindong" or "Tadu") in the second quarter of 2020 and the disposal of Tadu was qualified for reporting as a "discontinued operation" in the Company's financial statements. Accordingly,Tadu's results of operations have been excluded from the Company's results from continuing operations in the condensed consolidated statements of comprehensive income/(loss) and are presented in separate line items as discontinued operations for all prior periods. The related assets and liabilities associated with the discontinued operations in the prior year consolidated balance sheets were classified as assets/liabilities held for sale to provide the comparable financial information,and the financial information and non-GAAP financial information disclosed in this press release is presented on a continuing operations basis,unless otherwise specifically stated.

REVENUES

Total revenues in the fourth quarter of 2020 decreased by 9.5% to RMB362.2 million (US$55.5 million) from RMB400.4 million in the same period of 2019,which was primarily due to the negative impact of the COVID-19 outbreak.

Net advertising revenues in the fourth quarter of 2020 decreased by 7.3% to RMB336.7 million (US$51.6 million) from RMB363.1 million in the same period of 2019. The decrease was primarily attributable to the negative impact of the COVID-19 outbreak.

Paid services revenues[1]in the fourth quarter of 2020 decreased by 31.4% to RMB25.5 million (US$3.9 million) from RMB37.3 million in the same period of 2019. Revenues from paid contents in the fourth quarter of 2020 decreased by 46.6% to RMB11.2 million (US$1.7 million) from RMB20.9 million in the same period of 2019,which was mainly due to the tightening of rules and regulations on digital reading in China and in line with the broader market conditions reflectingthe trend towards free online reading.Revenues from MVAS and games were small and had been declining for the past years.Revenues from others in the fourth quarter of 2020 increased by 31.2% to RMB10.9 million (US$1.7 million) from RMB8.3 million in the same period of 2019,which was mainly caused by the increase in revenues from E-commerce and online real estate related services.

COST OF REVENUES

Cost of revenues inthe fourth quarter of 2020 decreased by 5.1% toRMB179.2 million (US$27.5 million)fromRMB188.8 million in the same period of 2019. The decrease in cost of revenues was mainly due to the following:

Content and operational costs in the fourth quarter of 2020 decreased to RMB158.4 million (US$24.3 million) from RMB172.2 million in the same period of 2019,mainly due to the Company's strict cost control measures taken to enhance its operating efficiency in 2020. Share-based compensation included in the content and operational costs in the fourth quarter of 2020 decreased to RMB0.2 million (US$0.03 million) from RMB1.1 million in the same period of 2019.

Bandwidth costs in the fourth quarter of 2020 decreased to RMB13.9 million (US$2.1 million) from RMB14.9 million in the same period of 2019,mainly due to the adoption of more efficient cloud-based servers to replace local severs in 2020.

The decrease was partially offset by the following:

Revenue sharing fees in the fourth quarter of 2020 increased to RMB6.9 million (US$1.1 million) from RMB1.7 million in the same period of 2019,primarily attributable to the increase in revenue sharing fees paid to channel partners.

GROSS PROFIT

Gross profit inthe fourth quarter of 2020decreased to RMB183.0 million (US$28.0 million) from RMB211.6 million in the same period of 2019. Gross margin in the fourth quarter of 2020 decreased to 50.5% as compared to 52.8% in the same period of 2019.

To supplement the financial measures presented in accordance with the United States Generally Accepted Accounting Principles ("GAAP"),the Company has presented certain non-GAAP financial measures in this press release,which excludes the impact of certain reconciling items as stated in the "Use of Non-GAAP Financial Measures" section below. The related reconciliationsto GAAP financial measures are presented in the accompanying "Reconciliations of Non-GAAP Results of Operation Measures to the Nearest Comparable GAAP Measures."

Non-GAAP gross margin in the fourth quarter of 2020,which excluded share-based compensation,decreased to 50.6% from 53.1% in the same period of 2019.

OPERATING EXPENSES OR GAINS AND LOSS FROM OPERATIONS

Total operating expenses in the fourth quarter of 2020 decreased by 33.7% to RMB211.8 million (US$32.5 million) from RMB319.6 million in the same period of 2019,primarily attributable to the decrease in the Company's traffic acquisition expenses and the personnel-related expenses caused by the strict cost control measures taken to enhance its operating efficiency,which was partially offset by the impairment of goodwill for the reporting unit of Beijing Fenghuang Tianbo Network Technology Co.,Ltd. ("Tianbo") recognized in the fourth quarter of 2020. The Company recognized an impairment of goodwill of RMB22.8 million (US$3.5 million) for the Tianbo reporting unit in the fourth quarter of 2020,mainly caused by the negative impact on Tianbo from both the COVID-19 outbreak in 2020 and the tightening of rules and regulations on real estate market in China as well as intensified industry competition. The impairment loss of goodwill was determined by quantitatively comparing the fair value of the Tianbo reporting unit to its carrying amounts,with the fair value of the Tianbo reporting unit determined based on the discounted cash flows of Tianbo. Share-based compensation included in operating expenses in the fourth quarter of 2020 was RMB2.5 million (US$0.4 million),as compared to RMB2.8 million in the same period of 2019.

Loss from operations in the fourth quarter of 2020 was RMB28.8 million (US$4.4 million),improved from RMB108.1 million in the same period of 2019. Operating margin in the fourth quarter of 2020 was negative 8.0%,improved from negative 27.0% in the same period of 2019.

Non-GAAP loss from operations in the fourth quarter of 2020,which excluded share-based compensation and impairment of goodwill,was RMB3.3 million (US$0.5 million),improved from RMB104.2 million in the same period of 2019. Non-GAAP operating margin in the fourth quarter of 2020,was negative 0.9%,improved from negative 26.0% in the same period of 2019.

OTHER INCOME OR LOSS

Other income or loss reflects net interest income,foreign currency exchange gain or loss,loss from equity method investments,changes in fair value of forward contract in relation to disposal of investments in Particle,gain on disposal of available-for-sale debt investments and others,net[2].Total net other income in the fourth quarter of 2020 was RMB499.1 million (US$76.5 million),compared to RMB1,016.6 million in the same period of 2019.

Gain on disposal of available-for-sale debt investments in the fourth quarter of 2020 was RMB477.3 million (US$73.1 million),001.2 million in the same period of 2019,which represented the gain from the disposal of part of the Company's investments in Particle. The transaction contemplated by the share purchase agreement signed by the Company and Run Liang Tai Management Limited,or Run Liang Tai,and its designated entities (the "Buyers") in August 2020 under which the Company agreed to sell a total of 140,248,775 shares of Particle to the Buyers at a total purchase price of US$150 million and a per share purchase price of US$1.0695 was closed on October 19,2020.

Net interest income in the fourth quarter of 2020 increased to RMB9.3 million (US$1.4 million) from RMB6.7 million in the same period of 2019,mainly caused by more investments in term deposits and short term investments in the fourth quarter of 2020.

Foreign currency exchange gain in the fourth quarter of 2020 was RMB3.9 million (US$0.6 million),compared to foreign currency exchange gain of RMB1.0 million in the same period of 2019.

Loss from equity method investments in the fourth quarter of 2020 was RMB0.2 million (US$0.03 million),compared to nil in the same period of 2019.

Changes in fair value of forward contract in relation to disposal of investments in Particle in the first quarter of 2020 was nil,compared to a gain of RMB4.4 million in the same period of 2019.

Others,net in the fourth quarter of 2020 increased to RMB8.8 million (US$1.4 million) from RMB3.3 million in the same period of 2019,mainly attributable to more government subsidies received in the fourth quarter of 2019.

NET INCOME OR LOSS FROM CONTINUING OPERATIONS ATTRIBUTABLE TO PHOENIX NEW MEDIA LIMITED

Net income from continuing operations attributable to Phoenix New Media Limited in the fourth quarter of 2020 was RMB454.8million (US$69.7million),compared to net income from continuing operations attributable to Phoenix New Media Limited of RMB902.5million in the same period of 2019. Net margin from continuing operations in the fourth quarter of 2020 was 125.6%,compared to 225.4%in the same period of 2019. Net income from continuing operations per ordinary share in the fourth quarter of 2020 was RMB0.78(US$0.12),compared to net income from continuing operations per ordinary share of RMB1.55in the same period of 2019.

Non-GAAP net loss from continuing operations attributable to Company in the fourth quarter of 2020,gain on disposal of available-for-sale debt investments and impairment of goodwill,was RMB8.2million (US$1.3million),compared to non-GAAP net loss from continuing operations attributable to the Company of RMB99.2million in the same period of 2019. Non-GAAP net margin from continuing operations in the fourth quarter of 2020 was negative 2.3%,compared to negative 24.8%in the same period of 2019. Non-GAAP net loss from continuing operations per diluted ADS[3] in the fourth quarter of 2020 was RMB0.11(US$0.02),compared to non-GAAP net loss from continuing operations per diluted ADS of RMB1.36in the same period of 2019.

For the fourth quarter of 2020,the Company's weighted average number of ADSs used in the computation of diluted net loss per ADS was 72,790,541. As of December 31,the Company had a total of 582,324,325 ordinary shares outstanding,or the equivalent of 72,541 ADSs.

Full Year 2020 Financial Results

REVENUES

Total revenues in 2020 decreased by 9.0% to RMB1.21 billion (US$185.3 million) from RMB1.33 billion in 2019,primarily attributable to the negative impact of the COVID-19 outbreak.

Net advertising revenues in 2020 decreased by 6.8% to RMB1.11 billion (US$170.6 million) from RMB1.20 billion in 2019,primarily due to the negative impact of the COVID-19 outbreak.

Paid services revenues in 2020 decreased by 28.0% to RMB95.8 million (US$14.7 million) from RMB133.0 million in 2019,primarily attributable to the tightening of rules and regulations on digital reading in China and in line with the broader market conditions reflecting the trend towards free online reading.

COST OF REVENUES

Cost of revenues in 2020 decreased by 18.2% to RMB559.3 million (US$85.7 million) from RMB683.3 million in 2019,primarily attributable to the Company's strict cost control measures taken to enhance its operating efficiency in 2020. Share-based compensation included in cost of revenues in 2020 was RMB2.6 million (US$0.4 million) as compared to RMB5.2 million in 2019.

Gross profit in 2020 increased slightly to RMB649.6 million (US$99.5 million) from RMB644.5 million in 2019. Gross margin in 2020 increased to 53.7% from 48.5% in 2019,mainly attributable to the Company's strict cost control measures taken to enhance its operating efficiency in 2020,as explained above.

OPERATING EXPENSES OR GAINS AND LOSS FROM OPERATIONS

Total operating expensein 2020decreased to RMB752.1million(US$115.3million) from RMB1,000.5 million in 2019,primarily attributableto the decreases in both the Company's traffic acquisition expenses and the personnel-related expenses as a result of the strict cost control measures taken by the Company to enhance its operating efficiency in 2020.Share-based compensation included in operating expenses was RMB6.8 million(US$1.0 million) in 2020,compared toRMB6.7 million in 2019.

Loss from operations in 2020 was RMB102.6 million (US$15.7 million),improved from RMB356.1 million in 2019. Operating margin in 2020 was negative 8.5%,improved from negative 26.8% in 2019.

Non-GAAP loss from operations in 2020,was RMB70.4 million (US$10.8 million),improved from RMB344.3 million in 2019. Non-GAAP operating margin in 2020,was negative 5.8%,improved from negative 25.9% in 2019.

NET INCOME OR LOSS FROM CONTINUING OPERATIONS ATTRIBUTABLE TO PHOENIX NEW MEDIA LIMITED

Net income from continuing operations attributable to the Company in 2020 was RMB418.0 million (US$64.1 million),compared to net income from continuing operations attributable to the Company of RMB664.2 million in 2019. Net margin from continuing operations in 2020 was 34.6%,compared to 50.0% in 2019. Net income from continuing operations per diluted ordinary share in 2020 was RMB0.72 (US$0.11),compared to a net income from continuing operations per diluted ordinary share of RMB1.14 in 2019.

Non-GAAP net loss from continuing operations attributable to the Company in the fiscal year of 2020,loss/(income) from equity method investments,changes in fair value of loanrelatedto co-saleofParticle shares,gain on disposal of available-for-sale debt investments,impairment of available-for-sale debt investment and impairment of goodwill,was RMB33.7 million (US$5.2 million),compared to non-GAAP net loss from continuing operations attributable to the Company of RMB326.1 million in 2019. Non-GAAP net margin from continuing operations in the fiscal year of 2020 was negative 2.8%,improved from negative 24.6% in 2019. Non-GAAP net loss from continuing operations per diluted ADS in 2020 was RMB0.46 (US$0.07),improved from non-GAAP net loss from continuing operations per diluted ADS of RMB4.48 in 2019.

CERTAIN BALANCE SHEET ITEMS

As of December 31,the Company's cash and cash equivalents,term deposits and short term investments and restricted cash were RMB1.67 billion (US$255.8 million).

The Company's investments in Particle were recorded as available-for sale debt investments in the balance sheet. The fair value of the Company's available-for-sale debt investments in Particle decreased from RMB1,061.3 million as of September 30,2020 to RMB30.7 million (US$4.7 million) as of December 31,as the share transfer transaction between the Company and the Buyers was closed on October 19,2020 and the available-for-sale debt investments as of December 31,2020 only included the 4,584,209 series D1 preferred shares of Particle still held by the Company. The fair value of the investments in Particle as of December 31,2020 was determined based on a valuation technique under the market approach,known as the guideline company method.

Business Outlook

For the firstquarter of 2021,the Company expects its total revenues to be between RMB210.2 million and RMB230.2 million; net advertising revenues are expected to be between RMB192.0 million and RMB207.0 million; and paid services revenues are expected to be between RMB18.2 million and RMB23.2 million.

All of the above forecasts reflect the Company's management's current and preliminary view,which is subject to change and substantial uncertainty,particularly in view of the potential impact of the COVID-19,the effects of which are difficult to analyse and predict.

Conference Call Information

The Companywill hold a conference call at 9:00 p.m. U.S.Eastern Time on March 15,2021,(March 16,2021at 9:00 a.m. Beijing/Hong Kong time) to discuss its fourth quarterand fiscal year 2020 unaudited financial resultsand operating performance.

To participate in the call,please use the dial-in numbers and conference ID below:

International:

+65 67135090

Mainland China:

4006208038

Hong Kong:

+852 30186771

United States:

+1 8456750437

United Kingdom:

+44 2036214779

Australia:

+61 290833212

Conference ID:

8338423

A replay of the call will be available through March 23,by using the dial-in numbers and conference ID below:

International:

+61 2 8199 0299

Mainland China:

4006322162

Hong Kong:

+852 30512780

United States:

+1 646 254 3697

Conference ID:

8338423

A live and archived webcast of the conference call will also be available at the Company's investor relations website at http://ir.ifeng.com.

Use of Non-GAAP Financial Measures

To supplement the consolidated financial statements presented in accordance with the United StatesGenerally Accepted Accounting Principles ("GAAP"),Phoenix New Media Limited uses non-GAAP gross profit,non-GAAP gross margin,non-GAAP income or lossfrom operations,non-GAAP operating margin,non-GAAP net income or lossattributable to Phoenix New Media Limited,non-GAAP net margin and non-GAAP net income or lossper diluted ADS,each of which is a non-GAAP financial measure. Non-GAAP gross profit is gross profit excluding share-based compensation. Non-GAAP grossmargin is non-GAAP gross profit divided by total revenues.Non-GAAP income or lossfrom operations is income or lossfrom operations excluding share-based compensation and impairment of goodwill. Non-GAAP operating margin is non-GAAP income or loss from operations divided by total revenues. Non-GAAP net income or lossattributable to Phoenix New MediaLimitedis net income or loss attributable to Phoenix New Media Limited excluding share-based compensation,income or loss from equity method investments,net of impairments,impairmentof goodwill,impairment of available-for-sale debt investments and changes in fair value of loan related to co-sale of Particle shares. Non-GAAP net margin is non-GAAP net income or loss attributable to Phoenix New Media Limited divided by total revenues.Non-GAAP net income or loss per diluted ADS is non-GAAP net income or loss attributable to Phoenix New Media Limited divided by weighted average number of diluted ADSs. The Company believes that separate analysis and exclusion of the aforementioned non-GAAP to GAAP reconciling items add clarity to the constituent parts of its performance. The Company reviews these non-GAAP financial measures together with the related GAAP financial measures to obtain a better understanding of its operating performance. It uses these non-GAAP financial measures for planning,forecasting and measuring results against the forecast. The Company believes that using these non-GAAP financial measures to evaluate its business allows both management and investors to assess the Company's performance against its competitors and ultimately monitor its capacity to generate returns for investors. The Company also believes that these non-GAAP financial measures are useful supplemental information for investors and analysts to assess its operating performance without the effect of items like share-based compensation,which have been and will continue to be significant recurring items,and without the effect of gain on disposal of available-for-sale debt investments,impairment of available-for-sale debt investments and changes in fair value of loan related to co-sale of Particle shares,which have been significant and one-time items. However,the use of these non-GAAP financial measures has material limitations as an analytical tool. One of the limitations of using these non-GAAP financial measures is that they do not include all items that impact the Company's gross profit,income or loss from operations and net income or loss attributable to Phoenix New Media Limited for the period. In addition,because these non-GAAP financial measures are not calculated in the same manner by all companies,they may not be comparable to other similarly titled measures used by other companies. In light of the foregoing limitations,you should not consider these non-GAAP financial measures in isolation from,or as an alternative to,the financial measures prepared in accordance with GAAP.

Exchange Rate

Thisannouncement contains translations of certain RMB amounts into U.S. dollars ("USD") at specified rates solely for the convenience of the reader. Unless otherwise stated,all translations from RMB to USD were made at the rate of RMB6.5250 to US$1.00,the noon buying rate in effect on December 31,in the H.10 statistical release of the Federal Reserve Board. The Company makes no representation that the RMB or USD amounts referred could be converted into USD or RMB,as the case may be,at any particular rate or at all. For analytical presentation,all percentages are calculated using the numbers presented in the financial statements contained in this earnings release.

About Phoenix New Media Limited

Phoenix New Media Limited (NYSE: FENG) is a leading new media company providing premium content on an integrated Internet platform,including PC and mobile,in China. Having originated from a leading global Chinese language TV network based in Hong Kong,Phoenix TV,the Company enables consumers to access professional news and other quality information and share user-generated content on the Internet through their PCs and mobile devices. Phoenix New Media's platform includes its PC channel,consisting of ifeng.com website,which comprises interest-based verticals and interactive services; its mobile channel,consisting of mobile news applications,mobile video application,digital reading applications and mobile Internet website; and its operations with the telecom operators that provides mobile value-added services.

Safe Harbor Statement

This announcement contains forward−looking statements. These statements are made under the "safe harbor" provisions of the U.S. Private Securities Litigation Reform Act of 1995. These forward−looking statements can be identified by terminology such as "will," "expects," "anticipates," "future," "intends," "plans," "believes," "estimates" and similar statements. Among other things,the business outlook and quotations from management in this announcement,as well as Phoenix New Media's strategic and operational plans,contain forward−looking statements. Phoenix New Media may also make written or oral forward−looking statements in its periodic reports to the U.S. Securities and Exchange Commission ("SEC") on Forms 20−F and 6−K,in its annual report to shareholders,in press releases and other written materials and in oral statements made by its officers,directors or employees to third parties. Statements that are not historical facts,including statements about Phoenix New Media's beliefs and expectations,are forward−looking statements. Forward−looking statements involve inherent risks and uncertainties. A number of factors could cause actual results to differ materially from those contained in any forward−looking statement,including but not limited to the following: the Company's goals and strategies; the Company's future business development,financial condition and results of operations; the expected growth of online and mobile advertising,online video and mobile paid services markets in China; the Company's reliance on online and mobile advertising and MVAS for a majority of its total revenues; the Company's expectations regarding demand for and market acceptance of its services; the Company's expectations regarding maintaining and strengthening its relationships with advertisers,partners and customers; the Company's investment plans and strategies,fluctuations in the Company's quarterly operating results; the Company's plans to enhance its user experience,infrastructure and services offerings; the Company's reliance on mobile operators in China to provide most of its MVAS; changes by mobile operators in China to their policies for MVAS; competition in its industry in China; relevant government policies and regulations relating to the Company; and the effects of the COVID-19 on the economy in China in general and on the Company's business in particular. Further information regarding these and other risks is included in the Company's filings with the SEC,including its registration statement on Form F−1,as amended,and its annual reports on Form 20−F. All information provided in this press release and in the attachments is as of the date of this press release,and Phoenix New Media does not undertake any obligation to update any forward−looking statement,except as required under applicable law.

For investor and media inquiries please contact:

Phoenix New Media Limited


Qing Liu


Email: investorrelations@ifeng.com


ICR,Inc.


Jack Wang


Tel: +1 (646) 405-4883


Email: investorrelations@ifeng.com

Phoenix New Media Limited


Condensed Consolidated Balance Sheets


(Amounts in thousands)



December31,


December 31,


2019


2020


2020


RMB


RMB


US$


Audited


Unaudited


Unaudited


ASSETS


Current assets:


Cash and cash equivalents


310,876


357,796


54,835


Term deposits and short term investments


1,271,889


1,280,033


196,174


Restricted cash


66,234


31,039


4,757


Accounts receivable,net


609,627


675,616


103,543


Amounts due from related parties


56,653


32,587


4,994


Prepayment and other current assets


57,391


42,846


6,565


Assets held for sale


184,032


-


-


Total current assets


2,556,702


2,419,917


370,868


Non-current assets:


Property and equipment,net


97,357


62,649


9,601


Intangible assets,net


13,633


12,396


1,900


Goodwill


22,786


-


-


Available-for-sale debt investments


2,014,537


36,662


5,619


Equity investments,237


94,821


14,532


Deferred tax assets


73,688


86,867


13,313


Operating lease right-of- use assets,net


84,550


49,487


7,584


Other non-current assets


19,859


9,753


1,495


Assets held for sale


429,468


-


-


Total non-current assets


2,769,115


352,635


54,044


Total assets


5,325,817


2,772,552


424,912


LIABILITIES AND SHAREHOLDERS' EQUITY


Current liabilities:


Accounts payable


249,018


221,203


33,901


Amounts due to related parties


34,155


34,420


5,275


Advances from customers


46,172


38,835


5,952


Taxes payable


287,765


402,610


61,703


Salary and welfare payable


157,784


156,599


24,000


Deposits in relation to future disposal of investment


in Particle


355,212


-


-


Accrued expenses and other current liabilities


274,122


172,376


26,417


Operating leaseliabilities


37,874


36,370


5,574


Liabilities held for sale


63,341


-


-


Total current liabilities


1,505,443


1,062,413


162,822


Non-current liabilities:


Deferred tax liabilities


192,142


1,312


201


Long-term liabilities


27,612


28,182


4,319


Operating leaseliabilities


49,929


16,672


2,555


Liabilities held for sale


5,676


-


-


Total non-current liabilities


275,359


46,166


7,075


Total liabilities


1,780,802


1,108,579


169,897


Shareholders' equity:


Phoenix New Media Limited shareholders' equity:


Class A ordinary shares


17,499


17,499


2,682


Class B ordinary shares


22,053


22,053


3,380


Additional paid-in capital


1,611,484


1,620,580


248,365


Statutory reserves


88,583


92,017


14,102


Retained earnings


186,324


(88,191)


(13,516)


Accumulated other comprehensive income


1,405,808


(28,214)


(4,324)


Total Phoenix New Media Limited shareholders' equity


3,331,751


1,635,744


250,689


Noncontrolling interests


213,264


28,229


4,326


Total shareholders' equity


3,545,015


1,663,973


255,015


Total liabilities and shareholders' equity


5,912


Phoenix New Media Limited


Condensed Consolidated Statements of Comprehensive Income/(loss)


(Amounts in thousands,except for number of shares and per share (or ADS) data)



Three Months Ended


Twelve Months Ended


December 31,


September 30,


December 31,


2019


2020


2020


2020


2019


2020


2020


RMB


RMB


RMB


US$


RMB


RMB


US$


Revenues:


Net advertising revenues


363,114


281,308


336,653


51,594


1,194,761


1,113,017


170,577


Paid service revenues


37,259


21,681


25,546


3,915


133,020


95,828


14,686


Total revenues


400,373


302,989


362,199


55,509


1,327,781


1,208,845


185,263


Cost of revenues


(188,819)


(150,036)


(179,224)


(27,467)


(683,330)


(559,286)


(85,714)


Gross profit


211,554


152,953


182,975


28,042


644,451


649,559


99,549


Operating expenses:


Sales and marketing expenses


(160,581)


(64,899)


(75,660)


(11,595)


(541,772)


(279,429)


(42,824)


General and administrative expenses


(103,241)


(74,782)


(70,716)


(10,838)


(242,047)


(277,931)


(42,595)


Technology and product development expenses


(55,816)


(41,706)


(42,617)


(6,531)


(216,741)


(171,989)


(26,358)


Impairment of goodwill


-


-


(22,786)


(3,492)


-


(22,492)


Total operating expenses


(319,638)


(181,387)


(211,779)


(32,456)


(1,000,560)


(752,135)


(115,269)


Loss from operations


(108,084)


(28,434)


(28,804)


(4,414)


(356,109)


(102,576)


(15,720)


Other income/(loss):


Interest income,net


6,673


14,792


9,309


1,427


22,721


35,421


5,429


Foreign currency exchange gain


1,003


3,218


3,921


601


7,892


5,494


842


Income/(loss) from equity method investments


-


6,013


(179)


(27)


(3,447)


5,598


858


Impairment of available-for-sale debt investments


-


(2,000)


-


-


-


(2,000)


(307)


Gain on disposal of available-for-sale debt investments*


1,001,181


-


477,254


73,142


1,181


477,142


Changes in fair value of loanrelatedto

co-saleofParticle shares


-


(4,486)


-


-


-


(24,535)


(3,760)


Changes in fair value of forward contract in

relation to disposal of investments in Particle


4,441


-


-


-


4,441


16,085


2,465


Others,net


3,351


13,360


8,770


1,343


15,031


35,881


5,499


Income from continuing operations before income

taxes


908,565


2,463


470,271


72,072


691,710


446,622


68,448


Income tax expense


(3,349)


(1,725)


(14,793)


(2,267)


(21,950)


(18,977)


(2,909)


Net income from continuing operations


905,216


738


455,478


69,805


669,760


427,645


65,539


Net income/(loss) from discontinued operations,net of income taxes


15,360


-


-


-


54,242


(62,366)


(9,558)


Net income


920,576


738


455,805


724,002


365,279


55,981


Net (income)/loss attributable to noncontrolling

interests:


Net (income) from continuing operations

attributable to noncontrolling interests


(2,692)


(1,687)


(700)


(107)


(5,564)


(9,669)


(1,482)


Net (income)/loss from discontinued operations

attributable to noncontrolling interests


(6,130)


-


-


-


9,391


24,759


3,795


Net (income)/loss attributable to noncontrolling

interests


(8,822)


(1,687)


(700)


(107)


3,827


15,090


2,313


Net income/(loss) attributable to Phoenix New

Media Limited:


Net income/(loss) from continuing operations

attributable to Phoenix New Media Limited


902,524


(949)


454,778


69,698


664,196


417,976


64,058


Net income/(loss) from discontinued operations

attributable to Phoenix New Media Limited


9,230


-


-


-


63,633


(37,607)


(5,764)


Net income/(loss) attributable to Phoenix New

Media Limited


911,754


(949)


454,778


69,698


727,829


380,369


58,294


Net income


920,981


Other comprehensive income/(loss),net of tax: fair

value remeasurement for available-for-sale

investments


191,511


1,598


(2,736)


(419)


1,188,762


(887,248)


(135,977)


Othercomprehensiveloss,netoftax:reclassification

adjustment for disposalof available-for-sale debt

investments


(1,008,795)


-


(491,197)


(75,279)


(1,795)


(491,279)


Other comprehensive (loss)/income,net of tax:

foreign currency translation adjustment


(31,312)


(43,077)


(41,326)


(6,333)


37,483


(55,577)


(8,517)


Comprehensive income/(loss)


71,980


(40,741)


(79,781)


(12,226)


941,452


(1,068,743)


(163,792)


Comprehensive (income)/loss attributable to

noncontrolling interests


(8,822)


(1,687)


(700)


(107)


3,827


15,090


2,313


Comprehensive income/(loss) attributable to

Phoenix New Media Limited


63,158


(42,428)


(80,481)


(12,333)


945,279


(1,053,653)


(161,479)


Basic net income/(loss) per Class A and Class B

ordinary share:


-Continuing operations


1.55


-


0.78


0.12


1.14


0.72


0.11


-Discontinued operations


0.02


-


-


-


0.11


(0.07)


(0.01)


Basic net income/(loss) per Class A and

Class B ordinary share


1.57


-


0.78


0.12


1.25


0.65


0.10


Diluted net income/(loss) per Class A

and Class B ordinary share:


-Continuing operations


1.55


-


0.78


0.12


1.14


0.72


0.11


-Discontinued operations


0.02


-


-


-


0.11


(0.07)


(0.01)


Diluted net income/(loss) per Class A

and Class B ordinary share


1.57


-


0.78


0.12


1.25


0.65


0.10


Basic income/(loss) per ADS (1 ADS

represents 8 Class A ordinary shares):


-Continuing operations


12.40


(0.01)


6.25


0.96


9.13


5.74


0.88


-Discontinued operations


0.13


-


-


-


0.87


(0.51)


(0.08)


Basic net income/(loss) per ADS (1 ADS

represents 8 Class A ordinary shares)


12.53


(0.01)


6.25


0.96


10.00


5.23


0.80


Diluted net income/(loss) per ADS (1 ADS

represents 8 Class A ordinary shares)


-Continuing operations


12.40


(0.01)


6.25


0.96


9.13


5.74


0.88


-Discontinued operations


0.13


-


-


-


0.87


(0.51)


(0.08)


Diluted net income/(loss) per ADS (1 ADS

represents 8 Class A ordinary shares)


12.53


(0.01)


6.25


0.96


10.00


5.23


0.80


Weighted average number of Class A and Class B

ordinary shares used in computing net income/(loss) per

share:


Basic


582,325


582,275,800


582,325


Diluted


582,325


* The gain on disposal of available-for-sale debt investments had been net of accrued PRC withholding tax,which was calculated based on 10% of the gain recognized from the disposal of available-for-sale debt investments in Particle,with any relevant tax adjustments if applicable,as regulated by the Public Notice on Several Issues regarding Enterprise Income Tax for Indirect Property Transfer by Non-resident Enterprises,or SAT Circular 7,issued on February 3,2015,and the Public Notice Regarding Issues Concerning the Withholding of Non-resident Enterprise Income Tax at Source,or SAT Public Notice 37,issued on October 17,2017. The accrued withholding tax may vary with the actual withholding tax to be paid in the future. The difference between the currently calculated withholding tax and the actual withholding tax to be paid will be recognized as gain or loss on disposal of available-for-sale debt investments in the period when the Company actually settles the withholding tax with the tax authorities in PRC.

Phoenix New Media Limited


Condensed Segments Information


(Amounts in thousands)



Three Months Ended


Twelve Months Ended


December 31,


2019


2020


2020


2020


2019


2020


2020


RMB


RMB


RMB


US$


RMB


RMB


US$


Unaudited


Unaudited


Unaudited


Unaudited


Audited*


Unaudited


Unaudited


Revenues:


Net advertising service


363,577


Paid services


37,263


Cost of revenues


Net advertising service


181,057


143,463


165,581


25,376


623,787


523,813


80,278


Paid services


7,762


6,573


13,643


2,091


59,543


35,473


5,436


Total cost of revenues


188,819


150,036


179,224


27,467


683,330


559,286


85,714


Gross profit


Net advertising service


182,057


137,845


171,072


26,218


570,974


589,204


90,299


Paid services


29,497


15,108


11,903


1,824


73,477


60,355


9,250


Total gross profit


211,549


Phoenix New Media Limited


Condensed Information of Cost of Revenues


(Amounts in thousands)



Three Months Ended


Twelve Months Ended


December 31,


2019


2020


2020


2020


2019


2020


2020


RMB


RMB


RMB


US$


RMB


RMB


US$


Unaudited


Unaudited


Unaudited


Unaudited


Audited*


Unaudited


Unaudited


Revenue sharing fees


1,761


6,026


6,897


1,057


25,157


19,550


2,996


Content and operational costs


172,152


129,749


158,458


24,284


603,573


482,641


73,968


Bandwidth costs


14,906


14,261


13,869


2,126


54,600


57,095


8,750


Total cost of revenues


188,714


Reconciliations of Non-GAAP Results of Operations Measures to the Nearest Comparable GAAP Measures

(Amounts in thousands,except for number of ADSs and per ADS data)


Three Months Ended December 31,2019


Three Months Ended September 30,2020


Three Months Ended December 31,2020


GAAP


Non-GAAP


Adjustments


Non-


GAAP


GAAP


Non-GAAP


Adjustments


Non-


GAAP


GAAP


Non-GAAP


Adjustments


Non-


GAAP


RMB


RMB


RMB


RMB


RMB


RMB


RMB


RMB


RMB


Unaudited


Unaudited


Unaudited


Unaudited


Unaudited


Unaudited


Unaudited


Unaudited


Unaudited

Gross profit

211,554


1,074

(1)

212,628


152,953


401

(1)

153,354


182,975


229

(1)

183,204

Gross margin

52.8%


53.1%


50.5%


50.6%


50.5%


50.6%


3,928

(1)


1,758

(1)


2,734

(1)


-

(2)


-

(2)


22,786

(2)


Loss from operations

(108,084)


3,928


(104,156)


(28,434)


1,758


(26,676)


(28,804)


25,520


(3,284)

Operating margin

(27.0)%


(26.0)%


(9.4)%


(8.8)%


(8.0)%


(0.9)%


3,786

(2)


-

(3)


(6,013)

(3)


179

(3)


(1,143,755)

(4)


-

(4)


(573,860)

(4)


(4,441)

(5)


-

(5)


-

(5)


-

(6)


4,486

(6)


-

(6)


-

(7)


2,000

(7)


-

(7)


-

(8)


-

(8)


(11,393)

(8)


142,574

(9)


-

(9)


96,606

(9)


Net income/(loss) attributable


to Phoenix New


Media Limited

902,524


(1,694)


(99,170)


(949)


2,231


1,282


454,778


(462,948)


(8,170)

Net margin

225.4%


(24.8)%


(0.3)%


0.4%


125.6%


(2.3)%

Net income/(loss) per


ADS-diluted

12.40


(1.36)


(0.01)


0.02


6.25


(0.11)

Weighted average number


of ADSs used in computing


diluted net income/(loss) per ADS

72,541


72,541

(1) Share-based compensation


(2) Impairment of goodwill


(3)(Income)/loss from equity method investments


(4) Gain on disposal of available-for-sale debt investments


(5) Changes in fair value of forward contract in relation to disposal of investments in Particle


(6) Changes in fair value of loan related to co-sale of Particle shares


(7) Impairment of available-for-sale debt investments


(8) Loss attributable to noncontrolling interest related to item (2)


(9) Accrued withholding taxes of item (4). Other non-GAAP to GAAP reconciling items have no income tax effect.

Reconciliations of Non-GAAP Results of Operations Measures to the Nearest Comparable GAAP Measures

(Amounts in thousands,except for number of ADSs and per ADS data)


Twelve Months Ended December 31,2019


Twelve Months Ended December 31,2020


GAAP


Non-GAAP


Adjustments


Non-


GAAP


GAAP


Non-GAAP


Adjustments


Non-


GAAP


RMB


RMB


RMB


RMB


RMB


RMB


Unaudited


Unaudited


Unaudited


Unaudited


Unaudited


Unaudited

Gross profit

644,451


5,173

(1)

649,624


649,559


2,613

(1)

652,172

Gross margin

48.5%


48.9%


53.7%


54.0%


11,859

(1)


9,383

(1)


-

(2)


22,786

(2)


Loss from operations

(356,109)


11,859


(344,250)


(102,576)


32,169


(70,407)

Operating margin

(26.8)%


(25.9)%


(8.5)%


(5.8)%


11,383

(1)


-

(2)


22,786

(2)


3,447

(3)


(5,598)

(3)


(1,755)

(4)


(573,441)

(5)


(16,085)

(5)


-

(6)


24,535

(6)


-

(7)


2,000

(7)


-

(8)


(11,574

(9)


96,606

(9)


Net income/(loss) attributable to Phoenix New

Media Limited

664,196


(990,316)


(326,120)


417,976


(451,626)


(33,650)

Net margin

50.0%


(24.6)%


34.6%


(2.8)%

Net income/(loss) per ADS-diluted

9.13


(4.48)


5.74


(0.46)

Weighted average number of ADSs used in computing diluted net income/(loss) per ADS

72,784,475


72,541

(1) Share-based compensation


(2) Impairment of goodwill


(3) Loss/(income) from equity method investments


(4) Gain on disposal of available-for-sale debt investments


(5) Changes in fair value of forward contract in relation to disposal of investments in Particle


(6) Changes in fair value of loan related to co-sale of Particle shares


(7) Impairment of available-for-sale debt investments


(8) Loss attributable to noncontrolling interest related to item (2)


(9) Accrued withholding taxes of item (4). Other non-GAAP to GAAP reconciling items have no income tax effect.


[1] Paid services revenues comprise of (i) revenues from paid contents excluding those from Tadu,which includes digital reading,audio books,paid videos,and other content-related sales activities,(ii) revenues from games,which includes web-based games and mobile games,(iii) revenues from MVAS,and (iv) revenues from others.

[2] "Others,net" primarily consists of government subsidies and litigation loss provisions.

[3] "ADS" means American Depositary Share of the Company. Each ADS represents eight Class A ordinary shares of the Company.

Phoenix New Media Reports Fourth Quarter and Fiscal Year 2020 Unaudited Financial Results

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Tags: Computer/Electronics Entertainment Mobile Entertainment Multimedia/Online/Internet Telecommunications

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