Ninja Continues Kitchenware Disruption with Launch of Ninja™ Foodi™ NeverStick™ Bakeware
The new bakeware brings on the sweet treats and savory dishes without the stuck-on stubborn messes
NEEDHAM,Mass.,Oct. 6,2022 --Ninja,the top-growing cookware brand in the US1,is expanding its presence with its first-ever bakeware collection,the Ninja™ Foodi™ NeverStick™ Bakeware.Easy-to-use,versatile and made with Ninja's commitment to quality,the new bakeware joins existing cookware and cutlery products to round out a complete kitchenware collection. Ninja's NeverStick™ Bakeware easily releases food and wipes clean,giving consumers even more confidence in the kitchen than before.
The Ninja™ Foodi™ NeverStick™ Bakeware made with heavy gauge 0.8mm aluminized steel minimizes rusting,resists warping,and is oven safe up to 500⁰F.
Leave overflowing loaves and unevenly cooked biscuits behind with the introduction of Ninja's bakewarein the kitchen,delivering dependable results time and time again. Thoughtfully designed with deep walls that prevent spills in the oven,the premium bakeware helps create everything from sweet treats to savory dishes.
"At Ninja,we believe a kitchen that never stops deserves tools that never compromise," said Jonathan Webster,SVP,Ninja Global Marketing. "Whether home chefs are cooking up a complex sauce like mole,or baking a one pan treat like pavlova,they can feel confident knowing that Ninja is going to deliver professional results – even browning every time without stress or mess- thanks to the new bakeware."
Backed by the Ninja NeverStick® 10-year guarantee2,home chefs can rest assured knowing that the bakeware is PFOA-free,warp resistant,and oven safe up to 500⁰F,not to mention heavy gauge 0.8mm aluminized steel minimizes rusting. Once cooking is complete,say goodbye to tedious scrubbing and simply wipe the bakeware off – the dishwasher can then take over cleanup.
The Ninja™ Foodi™ NeverStick™ Bakeware joins Ninja's existing line of kitchenware products,including:
The Ninja™ Foodi™ NeverStick® Cookware,which is the #1 Cookware Set in the US3,and the Ninja™ Foodi™ NeverStick® Premium Set PossiblePan™. Both feature the brand's proprietary NeverStick® technology,which offers an extremely durable,textured nonstick coating that allows for even heat distribution,and won't chip,flake or stick. The Ninja™ Foodi™ NeverStick® Cookware is available for $299.99 on NinjaKitchen.com.
The Ninja™ Foodi™ NeverDull®Premium 14-Piece Knife Block Set,the #1 Cutlery Set in the US4. With only a few swipes of the built-in sharpener,this all-in-one system helps maintain a superior sharp edge and keeps knives razor-sharp for 10 years5. The Ninja™ Foodi™ NeverDull® Premium 14-Piece Knife Block Set is available for $299.99 on NinjaKitchen.com.
Purchase the Ninja™ Foodi™ NeverStick™ 5-Piece Bakeware Setfor $99.99 on NinjaKitchen.comand other major retailers including Amazonand Kohl's. The set includes one 11x17" baking sheet,one 5x9" loaf pan,one 12-cup muffin pan and two 9" round cake pans.
1Source: TheNPDGroup/Retail Tracking Service,item-level dollar sales,12 ME December 2021
*categories covered under claim: cookware category/cookware type=sets item sales
2When used as directed.
3Source: TheNPDGroup/Retail Tracking Service,12 ME December 2021
*categories covered under claim: cookware category/cookware type=sets item sales
4Source: TheNPDGroup/Retail Tracking Service,6 ME April 2 2022
5When used/maintained as directed
About Ninja:
At Ninja,we want you to be proud of everything that you make. That's what drives us to make 5-star,innovative kitchen tools and appliances that positively impact lives in homes all over the world. Whether you want to grill the perfect steak,create the creamiest ice cream treat,blend the perfect smoothie,or cook complete meals in just 15 minutes,there's a Ninja for every need.
About JS Global:
JS Global Lifestyle Company Limited (Hong Kong: 1691) is a world leading producer of small household appliances. As of Dec 31st,2020,JS Global ranked number 3 among the small household appliance focused companies. It primarily operates three major brands: Shark,Ninja and Joyoung. The Company's success is centered around its deep understanding of consumer needs,and is built on its strong product innovation and design capability powered by a global research and development platform,marketing strengths driving high brand engagement,and an omni-channel distribution coverage with high penetration.
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