Secoo Group: Transforming Luxury Goods Operation Models with AIGC and ChatGPT Technologies

BEIJING,Feb. 6,2023 --In recent years,Secoo Group (NASDAQ: SECO),a leading online-offline boutique lifestyle platform in Asia,has been continuously exploring the application of intelligent content generation technology to luxury-related businesses,such as pre-sale customer communication and consultation,luxury product basic information,including product titles,selling points,brand stories,related collocations,etc.,with a service frequency of over 100 million and a consultation resolution rate of more than 90%. Subsequently,Secoo Group will also conduct in-depth research and expansion on AIGC and ChatGPT related technologies,realizing interactive conversations similar to real people through ChatGPT technology,further enriching the degree of relevant content such as luxury-related text and video content,product selling points description,and significantly improving the conversion rate; with an ever-changing pace,profoundly,quickly,and thoroughly changing the existing luxury e-commerce operation model. In the future,AIGC will lead a new revolution in the digital content field and become the content production infrastructure of luxury e-commerce.

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