Gridsum Reports Audited Full Year 2018 Financial Results

BEIJING,April 25,2019 -- Gridsum Holding Inc. ("Gridsum" or the "Company") (NASDAQ:GSUM),a leading provider of cloud-based big-data analytics and artificial intelligence ("AI") solutions in China,today reported its audited financial results for the year ended December 31,2018.

Highlights

Net revenues decreased by 8% to RMB431.2 million (US$62.7 million) from RMB469.5 million in 2017.

Net loss attributable to Gridsum's ordinary shareholders increased to RMB521.3 million (US$75.8 million) from RMB239.0 million in 2017.

Full Year 2018 Financial Results

REVENUES: Net revenues decreased by 8% to RMB431.2 million (US$62.7 million) from RMB469.5 million in 2017.

Enterprise revenues increased by 3% to RMB387.6 million (US$56.4million) from RMB377.0 million in 2017,mainly due to growth in sales of Social Listening solutions recorded during the first half of 2018. However,Enterprise revenues experienced a decline in the second half of 2018,reflecting customer attrition and prolonged contract renewal processes as a result of the delayed filing of the Company's 2017 annual report on Form 20-F with the U.S. Securities and Exchange Commission (the "SEC") and a slowdown in the Chinese economy.

E-Government and other revenues decreased by 48% to RMB53.1 million (US$7.7 million) from RMB102.2 million in 2017,reflecting the challenging business environment associated with China's government reorganization in 2018. This decrease was primarily attributable to the lengthening of the sales cycle,lower budgeted spending for E-Government solutions in 2018 and a decline in the Company's e-Government and other customer base from 58 to 43.

COST OF REVENUES: Cost of revenues was RMB100.9 million (US$14.7 million),compared with RMB94.6 million in 2017. The rise was primarily due to a RMB5.8 million increase in outsourcing service fees,mainly related to the Company's search engine optimization and social media optimization businesses,as the Company re-assigned more internal resources to research and development activities.

GROSS PROFIT AND GROSS MARGIN: Gross profit decreased by 12% to RMB330.4 million (US$48.1 million) from RMB374.9 million in 2017,while gross margin decreased to 76.6% from 79.8%.

OPERATING EXPENSES: Total operating expenses were RMB882.1 million (US$128.3 million),compared with RMB594.1 million in 2017.

Sales and marketing expenses were RMB166.2 million (US$24.2 million),compared with RMB192.4 million in 2017. The decrease was primarily due to a RMB27.3 million decrease in industry reports and analysis purchase expenses and a RMB14.9 million decrease in advertising expenses,partially offset by a RMB14.9 million increase in personnel and related costs.

Research and development expenses were RMB533.6 million (US$77.6 million),compared with RMB257.9 million in 2017. The increase was primarily the result of substantial foundation investments in the Company's Industrial AI capabilities,knowledge graph,data warehouse capacity,and IIoT platform and applications. The Company expects research and development expenses to decline year over year in absolute amount (and as a percentage of net revenues) in 2019 and,also decrease over the longer term as a percentage of net revenues.

General and administrative expenses were RMB182.3 million (US$26.5 million),compared with RMB143.7 million in 2017. The increase was primarily due to a RMB22.3 million increase in professional fees incurred for accounting and legal matters which were significantly inflated by issues related to the delayed filing of the Company's 2017 annual report on Form 20-F with the SEC and associated with the Company's internal investigation and changes of auditor,and a RMB16.9 million increase in office leasing expenses,partially offset by a RMB10.4 million decrease in allowance for doubtful accounts.

LOSS FROM OPERATIONS: Loss from operations was RMB551.7 million (US$80.2 million),compared with RMB219.2 million in 2017.

NET LOSS ATTRIBUTABLE TO GRIDSUM'S ORDINARY SHAREHOLDERS: Net loss attributable to Gridsum's ordinary shareholders was RMB521.3 million (US$75.8 million),compared with RMB239.0 million in 2017. The increase was primarily due to the declines in net revenues and an increase in operating expenses,especially research and development expenses,as the Company aims to capture the opportunities in its Intelligent CRM,judicial,and IIoT business segments.

NON-GAAP NET LOSS ATTRIBUTABLE TO GRIDSUM'S ORDINARY SHAREHOLDERS: Non-GAAP net loss attributable to Gridsum's ordinary shareholders,which is defined as net loss attributable to Gridsum's ordinary shareholders before share-based compensation expense,was RMB482.3 million (US$70.1 million),compared with RMB216.1 million in 2017.

EBITDA: Loss before interest,income tax,depreciation and amortization was RMB493.1 million (US$71.7 million),compared with RMB197.9 million in 2017. The increase was mainly due to an increase in loss from operations of RMB332.5 million.

ADJUSTED EBITDA: Adjusted loss before interest,depreciation and amortization,which excludes share-based compensation expenses,was RMB454.1 million (US$66.0 million),compared with RMB175.0 million in 2017.

NET LOSS PER ADS ATTRIBUTABLE TO GRIDSUM'S ORDINARY SHAREHOLDERS: Net loss per ADS attributable to Gridsum's ordinary shareholders was RMB16.91 (US$2.46),compared with RMB7.90 in 2017.

NON-GAAP NET LOSS PER ADS ATTRIBUTABLE TO GRIDSUM'S ORDINARY SHAREHOLDERS: Non-GAAP net loss per ADS attributable to Gridsum's ordinary shareholders was RMB15.65 (US$2.28),compared with RMB7.14 in 2017.

Each ADS represents one Class B ordinary share. For purposes of determining net loss per ADS attributable to Gridsum's ordinary shareholders,the weighted average number of ordinary shares for the full year 2018 was 30,827,600. As of December 31,2018,the total number of ordinary shares outstanding was 30,833,390.

Balance Sheet

As of December 31,the Company had cash and cash equivalents of RMB92.7 million (US$13.5 million),and restricted cash of RMB1.3 million (US$0.2 million).

2018 Review

2018 was a very challenging year for the Company. The delayed filing of its 2017 annual report on Form 20-F was accompanied by a number of events and issues that negatively impacted the Company's performance. Revenue and growth momentum were further impacted by the slowdown in the Chinese economy.

As part of the Company's strategic evolution to achieve a more optimal revenue mix,revenues from Search Engine Marketing (SEM) solutions reflected a smaller percentage of total revenues compared with 2017. Additionally,the Company restructured its sales and service functions during 2018 to encourage more effective cross-sell and upsell of additional products and solutions to its client base. This restructuring is beginning to bear fruit,as evidenced by early indications of additional cross-sell and upsell of products and solutions to our clients,and is expected to be important in helping drive our financial performance in the coming months and years.

The Company believes that many of the setbacks experienced during 2018 are now largely behind it,and that continued investments in research and development will be key to creating new opportunities over the medium and longer term.

Outlook

The Company expects to continue to stabilize its core businesses and regain growth momentum in 2019,with higher Enterprise revenues and substantial revenue growth in the judicial and IIoT verticals. On the back of front-end investment in its IIoT and related platform and solutions in 2018,the Company is showing early signs of potentially emerging as a leader in certain verticals in this nascent but high-opportunity industry segment in China.

Based on its current estimates and business trajectory,the Company expects a return to double-digit growth in net revenues in 2019.

Exchange Rate

This announcement contains translations of certain RMB amounts into U.S. Dollars ("US$") at specified rates solely for the convenience of the reader. Unless otherwise stated,all translations from RMB to US$ were made at the rate of RMB6.8755 to US$1.00,the noon buying rate in effect on December 31,2018 in the H.10 statistical release of the Federal Reserve Board. The Company makes no representation that the RMB or US$ amounts referred could be converted into US$ or RMB,as the case may be,at any particular rate or at all.

Use of Non-GAAP Financial Measures

In evaluating the Company's business,the Company considers and uses the following non-GAAP financial measures as supplemental measures to review and assess the Company's operating performance: non-GAAP net loss attributable to Gridsum's ordinary shareholders,non-GAAP net loss per share attributable to Gridsum's ordinary shareholders,non-GAAP net loss per ADS attributable to Gridsum's ordinary shareholders,EBITDA and adjusted EBITDA. The presentation of these non-GAAP financial measures is not intended to be considered in isolation or as a substitute for the financial information prepared in accordance with U.S. GAAP. Non-GAAP net loss attributable to Gridsum's ordinary shareholders is net loss attributable to Gridsum's ordinary shareholders before share-based compensation,non-GAAP net loss per share attributable to Gridsum's ordinary shareholders is the per share equivalent and non-GAAP net loss per ADS attributable to Gridsum's ordinary shareholders is the per ADS equivalent,EBITDA is net loss before interest income and expenses,income tax expenses and depreciation expenses,and adjusted EBITDA is EBITDA before share-based compensation.

The Company presents these non-GAAP financial measures because they are used by the Company's management to evaluate the Company's operating performance and formulate the Company's business plans. These non-GAAP financial measures enable the Company's management to assess the Company's operating results without considering the impact of non-cash charges,including depreciation expenses and share-based compensation,and without considering the impact of non-operating items such as interest income and expenses and income tax expenses. The Company also believes that the use of these non-GAAP measures facilitates investors' assessment of the Company's operating performance.

These non-GAAP financial measures are not defined under U.S. GAAP and are not presented in accordance with U.S. GAAP. These non-GAAP financial measures have limitations as analytical tools. One of the key limitations of using these non-GAAP financial measures is that they do not reflect all items of income and expense that affect the Company's operations. Interest income and expenses,income tax expenses,depreciation expenses and share-based compensation have been and may continue to be incurred in the Company's business and are not reflected in the presentation of adjusted EBITDA. Further,these non-GAAP financial measures may differ from the non-GAAP financial measures used by other companies,including Gridsum's peer companies,so their utility for comparison purposes may be limited.

The Company compensates for these limitations by reconciling the Company's non-GAAP financial measures to the most directly comparable U.S. GAAP financial measures,which should be considered when evaluating the Company's performance. Investors are encouraged to review our financial information in its entirety and not rely on a single financial measure. A reconciliation of these non-GAAP financial measures to their closest U.S. GAAP financial measures appears at the end of this release.

About Gridsum

Gridsum Holding Inc. (NASDAQ: GSUM) is a leading provider of cloud-based big-data analytics and AI solutions for multinational and domestic enterprises and government agencies in China. Gridsum's core technology,the Gridsum Big Data Platform and the Gridsum Prophet: Enterprise AI Engine,is built on a distributed computing framework and performs real-time multi-dimensional correlation analysis of both structured and unstructured data. This enables Gridsum's customers to identify complex relationships within their data and gain new insights that help them make better business decisions. The Company is named "Gridsum" to symbolize the combination of distributed computing (Grid) and analytics (sum). As a digital intelligence pioneer,the Company's mission is to help enterprises and government organizations in China use data in new and powerful ways to make better informed decisions and be more productive.

For more information,please visit http://www.gridsum.com/.

Safe Harbor Statement

This announcement contains forward-looking statements. These forward-looking statements are made under the "safe harbor" provisions of the U.S. Private Securities Litigation Reform Act of 1995. These statements can be identified by terminology such as "may," "will," "expects," "anticipates," "aims," "future," "intends," "plans," "believes," "estimates," "likely to" and similar statements. Forward-looking statements in this release include our stated expectations of future trends in our business. Forward-looking statements involve inherent risks and uncertainties. Many factors could cause actual results to differ materially from those contained in any forward-looking statement,including but not limited to unexpected difficulties in pursuit of our goals and strategies,unpredictability of demand for new solutions we have developed,difficulties keeping and strengthening relationships with customers,potential difficult expanding our customer base or securing new orders from existing customers,potentially costly research and development activities,liquidity and the availability of additional capital when needed,and weaknesses of our internal controls,competition in the digital intelligence market,PRC governmental policies relating to media,software,big data,the internet,internet content providers and online advertising; and general economic and business conditions . Further information regarding these and other risks is included in Gridsum's annual report on Form 20-F and other reports filed with,or furnished to,the U.S. Securities and Exchange Commission. All information provided in this press release is as of the date of this press release,and Gridsum undertakes no duty to update such information except as required under applicable law.

Investor Relations

Gridsum

ir@gridsum.com

Christensen

In China

Mr. Christian Arnell

Phone: +86-10-5900-1548

Email: carnell@christensenir.com

In U.S.

Mr. Tip Fleming

Phone: +1 917 412 3333

Email: tfleming@christensenir.com

GRIDSUM HOLDING INC.

CONSOLIDATED BALANCE SHEETS

(All amounts in thousands)

As of December 31,

2017

2018

2018

RMB

RMB

US$

Audited

Audited

Audited

Assets

Current assets:

Cash and cash equivalents

166,690

92,684

13,480

Time deposit

-

-

-

Restricted cash

245,320

1,334

194

Notes receivable

6,000

-

-

Accounts receivable,net

599,280

397,969

57,882

Prepayments and other current assets

306,092

294,904

42,892

Total current assets

1,323,382

786,891

114,448

Non-current assets:

Investment in associates

-

5,000

727

Property and equipment,net

50,873

62,328

9,065

Intangible assets,net

9,426

13,840

2,013

Goodwill

537

537

78

Deferred tax assets

18,392

46,359

6,742

Other non-curernt assets

487

435

63

Total non-current assets

79,715

128,499

18,688

Total assets

1,403,097

915,390

133,136

Liabilities and Shareholders' Equity

Current liabilities:

Short-term bank loans

266,019

5,000

727

Accounts payable

208,152

97,293

14,150

Salary and welfare payables

60,696

65,451

9,519

Taxes payable

103,331

110,529

16,076

Deferred revenues

13,391

36,126

5,254

Advances from customers

116,847

154,731

22,504

Accrued expenses and other current liabilities

90,721

147,940

21,517

Derivative liabilities

-

596

87

Convertible note

-

242,702

35,300

Total current liabilities

859,157

860,368

125,134

Non-current liabilities:

Deferred tax liabilities

249

212

30

Total non-current liabilities

249

212

30

Total liabilities

859,406

860,580

125,164

Shareholders' equity:

Ordinary shares—Class A (US$0.001 par value; 20,000,000 shares authorized,4,543,461 shares issued and

outstanding as of December 31,2017 and 2018)

31

31

5

Ordinary shares—Class B (US$0.001 par value; 180,000 shares authorized; 26,280,367 and 26,289,929

shares issued and outstanding as of December 31,2017 and 2018,respectively)

176

177

26

Additional paid-in capital

1,107,201

1,146,253

166,715

Statutory reserve

6,730

12,903

1,877

Accumulated other comprehensive loss

(30,539)

(35,496)

(5,163)

Accumulated deficit

(549,911)

(1,077,409)

(156,703)

Total Gridsum's shareholders' equity

533,688

46,459

6,757

Non-controlling interests

10,003

8,351

1,215

Total shareholders' equity

543,691

54,810

7,972

Total liabilities and shareholders' equity

1,136

GRIDSUM HOLDING INC.

CONSOLIDATED STATEMENTS OF OPERATIONS AND COMPREHENSIVE LOSS

(All amounts in thousands,except for share,per share and per ADS data)

1Q 2017

2Q 2017

3Q 2017

4Q 2017

1Q 2018

2Q 2018

3Q 2018

4Q 2018

FortheyearendedDecember31,

2017

2018

2018

RMB

RMB

RMB

RMB

RMB

RMB

RMB

RMB

RMB

RMB

US$

Unaudited

Unaudited

Unaudited

Unaudited

Unaudited

Unaudited

Unaudited

Unaudited

Audited

Audited

Audited

Revenues:

Enterprise

64,199

83,208

108,215

121,391

119,804

100,676

67,815

99,279

377,013

387,574

56,370

e-Government and other

13,766

22,758

25,258

40,434

17,254

13,204

13,701

8,958

102,216

53,117

7,726

Less: Business tax and surcharges

(1,970)

(3,014)

(3,179)

(1,533)

(4,625)

(1,487)

(1,062)

(2,271)

(9,696)

(9,444)

(1,374)

Net revenues

75,995

102,952

130,294

160,292

132,433

112,393

80,454

105,966

469,533

431,247

62,722

Cost of revenues

(11,773)

(20,206)

(26,275)

(36,386)

(16,343)

(22,812)

(23,630)

(38,082)

(94,640)

(100,867)

(14,670)

Gross profit

64,223

82,746

104,019

123,905

116,090

89,581

56,824

67,884

374,893

330,380

48,052

Operating expenses:

Sales and marketing expenses

(46,657)

(41,317)

(39,434)

(65,005)

(35,957)

(40,102)

(45,565)

(44,552)

(192,413)

(166,176)

(24,169)

Research and development expenses

(51,033)

(58,031)

(69,039)

(79,818)

(109,196)

(119,907)

(158,348)

(146,135)

(257,921)

(533,586)

(77,607)

General and administrative expenses

(21,739)

(28,466)

(41,614)

(51,924)

(30,138)

(43,296)

(50,454)

(58,401)

(143,743)

(182,289)

(26,513)

Total operating expenses

(119,429)

(127,814)

(150,087)

(196,747)

(175,291)

(203,305)

(254,367)

(249,088)

(594,077)

(882,051)

(128,289)

Losses from operations

(55,206)

(45,068)

(46,068)

(72,842)

(59,201)

(113,724)

(197,543)

(181,204)

(219,184)

(551,671)

(80,237)

Foreign currency exchange loss

(1,235)

(2,147)

(2,911)

(2,259)

(1,937)

(3,462)

(3,644)

(675)

(8,552)

(9,719)

(1,414)

Interest income/(expense),net

(2,697)

(400)

(1,612)

(721)

(2,429)

(2,332)

(2,795)

(2,323)

(5,430)

(9,878)

(1,437)

Other income/(expense),net

(105)

(794)

1,117

(1,901)

482

2,058

3,297

(4,833)

(1,683)

1,005

146

Amortization of debt discount

-

-

-

-

-

(5,995)

(9,593)

(9,748)

-

(25,337)

(3,685)

Gain on change in fair value of derivative liabilities

-

-

-

-

-

-

-

57,890

-

57,890

8,420

Loss before income tax

(59,244)

(48,409)

(49,474)

(77,723)

(63,084)

(123,455)

(210,278)

(140,893)

(234,849)

(537,710)

(78,207)

Income tax (expense)/benefit

(4,780)

(1,542)

(166)

2,213

437

(8,873)

15,783

7,818

(4,275)

15,165

2,206

Net loss

(64,024)

(49,951)

(49,639)

(75,509)

(62,648)

(132,327)

(194,495)

(133,075)

(239,124)

(522,545)

(76,001)

Less: Net loss attributable to non-controlling interests

(16)

(19)

(19)

(74)

(140)

(142)

(597)

(340)

(128)

(1,220)

(177)

Net loss attributable to Gridsum Holding Inc.

(64,008)

(49,932)

(49,620)

(75,436)

(62,507)

(132,185)

(193,898)

(132,735)

(238,996)

(521,325)

(75,824)

Net loss attributable to Gridsum's ordinary shareholders

(64,824)

Net loss

(64,024)

(49,951)

(49,639)

(75,509)

(62,648)

(132,327)

(194,495)

(133,075)

(239,124)

(522,545)

(76,001)

Foreign currency translation adjustment,net of tax

(11,066)

2,544

(6,429)

(5,501)

(7,634)

4,853

(2,567)

390

(20,452)

(4,957)

(721)

Comprehensive loss

(75,090)

(47,407)

(56,068)

(81,010)

(70,282)

(127,474)

(197,062)

(132,685)

(259,576)

(527,502)

(76,722)

Less: Comprehensive loss attributable to non-controlling interests

(16)

(19)

(19)

(74)

(140)

(142)

(597)

(340)

(128)

(1,220)

(177)

Comprehensive loss attributable to Gridsum Holding Inc.

(75,074)

(47,388)

(56,049)

(80,936)

(70,141)

(127,332)

(196,464)

(132,345)

(259,448)

(526,282)

(76,545)

Weighted average number of ordinary shares used in per share calculations:

Basic and diluted

29,735,166

29,751,812

29,739,866

29,756,081

30,824,550

30,825,645

30,609

30,239

30,243,250

30,600

30,600

Net loss per ordinary share attributable to Gridsum's ordinary shareholders:

Basic and diluted

(2.15)

(1.68)

(1.67)

(2.54)

(2.03)

(4.29)

(6.29)

(4.30)

(7.90)

(16.91)

(2.46)

Net loss per ADS attributable to Gridsum's ordinary shareholders:

Basic and diluted

(2.15)

(1.68)

(1.67)

(2.54)

(2.03)

(4.29)

(6.29)

(4.30)

(7.90)

(16.91)

(2.46)

GRIDSUM HOLDING INC.

RECONCILIATION OF GAAP AND NON-GAAP RESULTS

(All amounts in thousands,

2017

2018

2018

RMB

RMB

RMB

RMB

RMB

RMB

RMB

RMB

RMB

RMB

US$

Unaudited

Unaudited

Unaudited

Unaudited

Unaudited

Unaudited

Unaudited

Unaudited

Audited

Audited

Audited

Reconciliation of net loss attributable to Gridsum's ordinary shareholders tonon-GAAPnet loss attributable to Gridsum's ordinary shareholders

Net loss attributable to Gridsum's ordinary shareholders

(64,008)

(49,932)

(49,620)

(75,436)

(62,507)

(132,185)

(193,898)

(132,735)

(238,996)

(521,325)

(75,823)

Share-based compensation

5,012

4,974

4,747

8,195

7,555

9,091

11,081

11,299

22,927

39,026

5,676

Non-GAAPnet loss attributable to Gridsum's ordinary shareholders

(58,997)

(44,958)

(44,874)

(67,240)

(54,952)

(123,094)

(182,817)

(121,436)

(216,069)

(482,299)

(70,148)

Weighted average number of ordinary shares used in net loss per share attributable to Gridsum's ordinary shareholders andnon-GAAPnet loss per share attributable to Gridsum's ordinary shareholders calculations:

Basic and diluted

29,600

Net loss per ordinary share attributable to Gridsum's ordinary shareholders:

Basic and diluted

(2.15)

(1.68)

(1.67)

(2.54)

(2.03)

(4.29)

(6.29)

(4.30)

(7.90)

(16.91)

(2.46)

Net loss per ADS attributable to Gridsum's ordinary shareholders:

Basic and diluted

(2.15)

(1.68)

(1.67)

(2.54)

(2.03)

(4.29)

(6.29)

(4.30)

(7.90)

(16.91)

(2.46)

Non-GAAP net loss per ordinary share attributable to Gridsum's ordinary shareholders:

Basic and diluted

(1.98)

(1.51)

(1.51)

(2.26)

(1.78)

(3.99)

(5.93)

(3.94)

(7.14)

(15.65)

(2.28)

Non-GAAP net loss per ADS attributable to Gridsum's ordinary shareholders:

Basic and diluted

(1.98)

(1.51)

(1.51)

(2.26)

(1.78)

(3.99)

(5.93)

(3.94)

(7.14)

(15.65)

(2.28)

Reconciliation of net loss to EBITDA and adjusted EBITDA

Net loss

(64,001)

Interest (income)/expense,net

2,697

400

1,612

721

2,429

2,332

2,795

2,323

5,430

9,878

1,437

Income tax expenses

4,780

1,542

166

(2,213)

(437)

8,873

(15,783)

(7,818)

4,275

(15,165)

(2,206)

Depreciation and amortization expenses

7,322

7,675

7,760

8,717

9,012

8,032

7,922

9,736

31,474

34,701

5,047

EBITDA

(49,226)

(40,333)

(40,102)

(68,284)

(51,644)

(113,091)

(199,561)

(128,834)

(197,945)

(493,131)

(71,723)

Share-based compensation

5,676

Adjusted EBITDA

(44,214)

(35,359)

(35,355)

(60,089)

(44,089)

(104,000)

(188,480)

(117,536)

(175,018)

(454,105)

(66,047)

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