Lanvin Announces the Appointment of Its New CEO

PARIS,Aug. 29,2018 -- Lanvin SA ("Lanvin") is proud to announce the appointment of Jean-Philippe Hecquet as Chief Executive Officer of the company.

Jean-Philippe Hecquet comes to Lanvin with over 20 years' experience in the luxury fashion sector. He spent the past four years as Global CEO of Sandro,where he developed the French brand into a global fashion powerhouse across 43 countries with over 600 stores. During his tenure at Sandro,Mr. Hecquet demonstrated an exceptional ability to deliver sales,growing the business by over 20% every year. His outstanding track record reflects his holistic understanding of the industry. Prior to joining Sandro,Hecquet enjoyed a hugely successful career at Louis Vuitton (LVMH),where he served multiple different roles in the span of over 14 years. Starting out in operational positions in Paris and North America-- where he served as Vice President of Operations -- Hecquet moved on to become General Manager of Louis Vuitton Canada,eventually completing his tenure at LVMH as International Retail Director at Tag Heuer.

As a leader in the industry,Jean-Philippe Hecquet has proved consistent in implementing a 360 degree vision. The breadth and depth of his experience have enabled him to get involved in all functions of the business across all associate stakeholders. Mr. Hecquet has often collaborated directly with creative directors,working closely with them to ensure that collections enhance brand desirability while aiming for global appeal. Throughout his career,he has demonstrated a talent for recruiting efficient teams and building organizational agility with an eye always trained on future growth.

"We believe this is a powerful and exciting moment for Lanvin,signaling the beginning of a new chapter," said Joann Cheng,Chairwoman of Fosun Fashion Group and Lanvin. "We are convinced that Jean-Philippe's extensive international experience in the luxury fashion industry,his strong entrepreneurship,and his proven managerial skills will be major assets in developing and accelerating Lanvin's business."

"I am truly delighted to take up this new challenge and help write a new chapter in Maison Lanvin's incredible history," said Jean-Philippe Hecquet. "The heritage of Lanvin is rich and prestigious. And its DNA is unique,which gives us a beautiful opportunity to breathe new life into the oldest and perhaps most revered of the French fashion houses. Fashion is a continuous challenge,and I will bring to Lanvin my retail and fashion experience as well as my winning spirit,my passion,and a lot of ambition. I'm convinced that with a high-performing team and the strong support of Fosun Fashion Group,we will make Lanvin beat again in the hearts of our customers."

With Lanvin's new CEO now in office,the appointment of a Creative Director to the house becomes the priority.

About Lanvin

Lanvin is a French fashion house founded in 1889 by Jeanne Lanvin,who created a particular style -- a complete world of elegance and refinement. She loved culture,surrounding herself with artists and rising stars from many different fields,leaving behind an exceptional cultural legacy.

Today,her famous codes,such as the work on colour shades,on contrast,on duality,and on couture details,are identifiable throughout the different Lanvin collections,twisted for a contemporary interpretation.A capacity for hard work and an intuitive understanding of the modern world explain the extraordinary success of Lanvin.

About Fosun Fashion Group

The Fosun Fashion Group was created to manage Fosun's current portfolio of fashion assets including St John Knits,Caruso,Wolford,Lanvin and Tom Tailor,as well as invest in additional global flagship brands to leverage the momentum in the Chinese consumer market. The Fosun Fashion Group team is comprised of operating and investment professionals with vast experience investing in and operating multinational brands.The Fosun Fashion Group believes that long-term value can be created through a variety of strategic initiatives,including brand building,new product development,strategic alliances,entry into new channels and marketing.