Successful Digital PR and Media Campaigns Presented at Digital PR strategies 2018

SINGAPORE,Aug. 3,2018 --Join Digital Communications Heads and Managers at Digital PR strategies 2018,a 1-day conference organized by Asher Russell Pte Ltd,on 14 August 2018 atOne Farrer Hotel & Spa Singapore.

Featuring 16 speakers in one full day of a value packed program,the conference will present the latest key insights on tools,technology and best practices in digital PR communications campaigns to engage your audience and get your brand message communicated successfully to them.

Industry experts will present their latest experience and talk about their roadmaps and strategies:

Marcus Loh,Council Member,Institute of Public Relations of Singapore & Director of Asia Pacific Communication,Tableau Software

Jesmond Chang - Head of Corporate Communications,Growth,Kaspersky Lab Asia Pacific

Arnab Ganguly - Group Head of Digital & Analytic, Kanmo Retail Group Indonesia

Rifky Septiaji -Group Head of Social Media & Outreach,Lion & Lion

Giulia Baiocchi,Director of South East Asia,Branch

Carlo Ople- VP Digital Strategy & Disruptive Business,PLDT Philippines

Walter Santos Navarro - Director of Marketing Communications,Sofitel Singapore

Richard Wong- Chief Consultant, Embark Social

Prantik Mazumdar-Managing Director,Happy Marketer

Riku Vassinen- Head of Digital,J. Walter Thompson Worldwide

Sergio Salvador,APAC Digital Practice Lead,Egon Zehnder

Gabey Goh- Lead,Content Marketing,CtrlShift

Benjamin Chelliah- Head of Communications, Spotify Asia

Gaurav Gupta,Senior Manager,Omnichannel Marketing,Circles.Life

Lars Voedisch,MD & Principal Consultant, Precious Communications

Pablo Gomez,Head of Media,North Asia,South East Asia & Pacific, Kantar Insights Division

Key Insights on these hot topics:

Best practices for digital PR and integrating it with your overall marketing plan. Pitch right and get your content and message amplified across platforms successfully.

Trends & Developments in PR & Media Relations. How are the latest tools,technology and knowledge impacting PR & media relations? Get the updates and insights on how to supercharge your digital PR strategies & plans.

Content strategy on Facebook Live & other live streaming platforms.

Winning your audience & influencing your consumers. Create digital content that helps you to build greater trust,more engagements & greater loyalty.

Search strategies - All roads lead to search. Get a good grip & handle on Google's rankings & analytics communications strategy.

Data driven PR communications & marketing campaigns.

Twitter as your social listening tool and one-to-one engagement platform.

Digital systems to connect with journalists online and pitch them through social media and other platforms.

'Influencers' strategies - Negotiating brand partnerships with influencers & managing the relationships.

Online reputation management.

Genuine influence & authenticity factors.

Optimising digital content & message for customers & journalists.

Content amplification techniques.

Leadership branding & digital platforms.

Social Media - PR communications strategy for Snap Chat & Instagram and other platforms.

Measuring the success of digital PR. Develop a dashboard for measuring social media and media communications programs.

To register and attend this event,please emailreg@asher-russell.com

More information on attending athttps://www.digitalpr-asia.com/fee.

2-persons-to-attend -- SGD 1850 (till 3 August 2018).

1 attendee fee-- SGD 980.

*PR Newswire Asiais the official news distribution partner ofDigital PR Strategies 2018 Conference.

Details of theevent:

Organizer: Asher Russell Pte Ltd.

Date: 14 August 2018 (Tuesday)

Venue: One Farrer Hotel & Spa Singapore (Level 6 Function Room)

Time: 8:45 a.m. - 5:45 p.m.

Admission: Business and trade professionals (paid registration)

Website: https://www.digitalpr-asia.com/

For more information,please contact:

Asher Russell Pte Ltd.

ida@asher-russell.com