Hanwoo Board Recommends Three Healthy Hanwoo Dishes for Hong Kong People

- "Food trip" Becomes Number One Reason Why Hong Kong People Visit South Korea

- 82.4% Hong Kong Tourists aim for Korean Food Due to Famous South Korean Dramas

SEOUL,South Korea,July 31,2018 -- Hong Kong people flock to South Korea for tasty food. According to "2018 Statistics on Foreign Tourists in First Half of 2018" announced by the Korea Tourism Organization,340,000 Hong Kong peoplevisited South Korea in the first half of this year,a 2.4% jump from the previous year. It is the highest record in the first half of this year since Hong Kong and South Korea officially started to launch tourism programmes. In regards to the reasons why they visited South Korea,"food trip" accounted for 82.4%,which dramatically increased from 60% in the previous year,as a result of thewidespread popularity of South Korean dramas.

from left,grilled hanwoo sirloin,Hanwoo and octopus stew,braised Hanwoo ribs

The South Korean government and companies roll up their sleeves to promote many Korean dishes through SNS for tourists.

On July 24,the Hanwoo Board announcedthree top Hanwoo(Korean Beef) dishes for Hong Kong people who travel to South Korea especially in thesweltering summers. Main dishes include grilled Hanwoo sirloin,and braised Hanwoo ribs.

Grilled Hanwoo sirloin is excellent for marbling and grilling on a charcoal barbecue,which is a simple and the best way for enjoying its unique and original taste. Sirloin contains lots of irons whichprevents anemia. Octopus haveplenty of taurine and Hanwoo contains essential amino acids for human. They areone of the most delicious and nutritious food favoured by Koreans. Braised Hanwoo ribs are steamed meat marinated with honey and soybean sauce. Braised Hanwoo ribs canvitalize diners' exhaustedbodyin such a sweltering summer.

The announcement was released to promote Hanwoo to Hong Kong people who travel to South Koreafor tasty Korean food.The board announcedthe information in respond to the growing interest,assales of Hanwoo is increasing in Hong Kong,manypeople are paying more attention to Hanwoo,and more people are learning to cookHanwoo and looking for receipes online.

Min Gyung-cheon,the head of Hanwoo Board said,"Numbers are increasing every year since Hanwoo beef was exported to Hong Kong in 2015 as thebeef is gaining wider attention.We recommend three dishesfor Hong Kong people who showgreat interest in Korean food and Hanwoo."

For more information on Hanwoo dishes and South Korean restaurants,please visit the website www.visitkorea.or.kr.

Contact:

Chloe Lim / 82 10 5442 0724

Photo - /20180730/2198727-1