Shandong's Zaozhuang: Pioneering Remarkable Advancements in the Pomegranate Industry

ZAOZHUANG,China,Sept. 28,2023 -- Recently,the 2023 Pomegranate Industry Development Conference was held inZaozhuang City,Shandong Province. It brought together domestic andinternational participants to discuss the integrated development of thepomegranate industry. During the event,a signing ceremony was conducted for 24projects,including the construction of a trial garden for new pomegranatevarieties in Zaozhuang City. Additionally,the conference also featured special activities such as the Pomegranate Product Live Streaming Conference,which garnered participation from tens of thousands of people,the unveiling ceremonyof the Pomegranate Space Seedling Base,and a captivating exhibition and salesshowcase of distinctive intangible cultural heritage products,according to theInternet Information Office of Zaozhuang Municipal Party Committee.

A pomegranate deep processing workshop in Zaozhuang City is producing pomegranate juice products.

Zaozhuang City is renowned as one of the seven major pomegranate-producingregions in China. Pomegranate holds a unique position as a distinctive,advantageous,and influential agricultural industry brand in Zaozhuang. Thecity has a pomegranate cultivation area of 20,000 acres,with pomegranateproduction exceeding 60,000 metric tons.

In recent years,Zaozhuang City has prioritized the development of itspomegranate industry,aiming to establish itself as a prominent hub forindustrial growth with the slogan "Zaozhuang,the Global Capital ofPomegranates". Zaozhuang's pomegranate industry leads the nation,boasting acomprehensive and advanced industry chain that encompasses both freshpomegranates and pomegranate bonsai. The local annual production of pomegranatebonsai reaches approximately 200,000 pots,with a citywide total of over300,000 pots. This industry has a market value of over 500 million yuan andemploys more than 3,500 people. The pomegranate bonsai crafted in Zaozhuang hasgarnered more than 300 prestigious awards at horticultural expos worldwide.Zaozhuang City is home to more than 30 pomegranate processing enterprises,specializing in a diverse range of products such as pomegranate juice,pomegranate wine,pomegranate vinegar,pomegranate tea,pomegranate honey,pomegranate cosmetics,and pomegranate pancakes. Leveraging its abundantpomegranate resources and cultural heritage,Zaozhuang has established thenational AAAA-level "Guanshi Pomegranate Garden Scenic Area" and initiated thedevelopment of leisure and holiday projects like the Shuimu Shitianyuan Integrated Complex.

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Caption: A pomegranate deep processing workshop inZaozhuang City is producingpomegranate juice products.

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Caption: Pomegranate growers inYicheng District,Zaozhuang City,joyfully welcome theharvest.

Pomegranate growers in Yicheng District,joyfully welcome the harvest.