Yeo's and Ng Teng Fong Charitable Foundation Enter into 3-year Partnership with World Kitefoiling Champion Maximilian Maeder

15-year-old Singaporean in training to represent Singapore at 2024 Olympics kitefoilingdebut

Sponsorship funds to support Max's training,coaching,equipment and personal development

Ng Teng Fong Charitable Foundation to separately donate total of $75,000 to developkitefoilingin Singapore

SINGAPORE,March 25,2022 -- Yeo Hiap Seng(Yeo's) and The Ng Teng Fong Charitable Foundation (NTFCF) today announced a three-year partnership with Maximilian Maeder,the15-year-old Singaporean world champion in kitefoiling,and the Singapore Sailing Federation(SSF).

World Kitefoiling Champion Maximilian Maeder posing with Yeo's kiteboard

(L-R) Mr Samuel Koh,Yeo’s Group CEO; S Chandra Das,Special Advisor to Yeo’s; Mr Jevan Tan,Vice President of Singapore Sailing Federation EXCO; Maximilian Maeder,World Kitefoiling Champion; Mr Edwin Tong,Minister for Culture,Community and Youth & Second Minister for Law; Mr Richard Gordon,Senior Director & Head of High Performance & Athlete Life,Singapore Sports Institute; and Mr Sitoh Yih Pin,Chairperson,Government Parliamentary Committee for Culture,Community and Youth

By partnering with Max,NTFCF and Yeo's hope to inspire youth in Singapore and Asia tomaximisetheir potential throughhard work,goalsetting and tenacity.

Separately,the NTFCF will donate $25,000 a year for three years,or $75,000 in total,to the SSF for the coaching,equipment and personal development of kitefoiling sailors in Singapore. The donation will be matched dollar for dollar by the One Team Singapore Fund,under the auspices of the Ministry of Culture,Community and Youth.

The sponsorship funds will go towards Max's expenses in his training,equipment and personal development. The agreement with Max will run from 31 March 2022 to 31December2024,with an option to renew forfour years.

Maxtookupkitefoiling at the age of 10,and within five years excelled in a sport that will debut at the 2024 Summer Olympics. This month,he took gold at the Formula Kite Asia Pacific Championships,a victory that followed last year's Formula Kite Youth (U19) World Championships,the European Championships and the World Sailing Youth (Under-19) World Championships in Oman last December.

Mr Daryl Ng,Director of the Ng Teng Fong Charitable Foundation and Chairman of Yeo's,said,"We are delighted to work with Max in pursuing his dream and representing Singaporeat the Olympics. Max is an amazing and committed athlete,who has inspired young peopleand lifted the nation's spirits with his drive,hard work and sportsmanship. By demonstratingtheimportanceofsportsasahealthy lifestyle,wecanbuildabetterandhealthiercommunity."

Mr Samuel Koh,Group Chief Executive Officer of Yeo's,"This partnership is built on sharedvalues.Yeo'sisa122-year-oldcompany thathasstayed resilientandthrived inthefaceofunpredictablewinds of change."

Mr Koh added that Max is training to compete at the 2024 Summer Olympics for Singapore."Wearecommitted toworking with Maxto make that dreamcometrue."

MrNgandMrKohalsothanked MinisterEdwinTongandtheMinistryofCulture,Communityand Youth for their unwavering commitment to supporting sports development in Singaporeandfor putting together this sponsorship and donation.

Max said: "I am deeply honoured to be given this opportunity to work with Yeo's and the Ng Teng Fong Charitable Foundation. The partnership has provided a stable environment for meto pursue my sports to the highest level possible and I am truly grateful. My passion for thesport drives me and I hope to be able to pave the way for other aspiring sportsmen to realisetheirpassion and their potential."