Big John's Lands in New York's Times Square as it Begins its Ascent Toward the World Stage.

GUANGZHOU,China,Aug. 23,2018 -- On August 22,2018 Beijing Time,Big John's,a western-style food brand,advertised itselfin the world famous New York Times Square.Big John's has come from the other side of the world to this,the most dazzling of places,to display itspremium quality food with the world.

Big John's: Live For Love And Love For Food

New York's Times Square,which occupies less than 1% of New York's total area,is responsible for 10% of New York's gross output.Therefore countless well-known brands,such as Alibaba,JD.com,Baidu,Midea,and Haier,come to the "Crossroads of the World" for the opportunity to show off on the Nasdaq big screen and enhance the international recognition of their brand.

The world bears witness to Big John's entrance to the Western World

Times Square has witnessed the rise of countless brands from obscurity to worldwide sensation.Big John'sbrings together the fusion of Chinese culture and Western culture that breaks out of western food stereotypes and creates a whole new type of western food for people to enjoy. At this special moment,with all the world at attention,a delicious new food experiencehas arrived.

Big John's has madeunremitting efforts toward leading the fashion trends of century-old food.This display is a milestone in Big John's entrance to the world stage and expanding the international recognition of the well-knownbrand.

Hundreds of years of food art,famous all over the world

Big John'sinsists on using pure natural ingredients. Green,healthy,and organic,all to show off theirculinary artist's truly discerning nature andformulate new delicious recipes. Under the leadership of Michelin-starred chef Glen Johnson,Big John's discovered different cuttings and heating anglesthat had a profoundinfluence on the final taste of their dishes. After hundreds of trials,the food is cooked on the basis of an equilateraltriangle,60 degrees,bringing out the essence and flavor of the fresh ingredients.

The market is always changing,but with change comes opportunity and challenges. Big John's has steadily developed across China,opening more than400 franchise stores. Additionally,they has been the recipient of numerous restaurant awards includingthe "Industry Pioneer" award and the "2017 Guangdong Highest Value Franchise Brand"award.With these awards and commercial success,Big John has gained reputation,popularity,and visibility in China.Their development is in full swing and each step forward becomes firmer.

Big John's sprints to the peak

Big John's cooperated with the education industry's Story Talk of Kay to releasea warmparent-child package. This cross-border cooperation confirms the brand's visibility.AsBigJohn's foundersays,"Big John's western food is going out into the world,this is just the beginning." Big John's branding campaign is in full swing with a brand strategy conference to be held soon. This displayatTimesSquare is just the first step that shows Big John's determination to build up an international western food brand.

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